PDQ vs Redo
Redo bundles returns, protection, and post-purchase, and recently added a checkout. PDQ goes deep where the money is won, segmenting every shopper to optimize checkout, shipping, and delivery in real time, with results you can measure. Here's where each fits.
Wins the checkout: segmentation, shipping, delivery & measurable lift
Wins post-purchase: returns, exchanges & shipping protection
Where they each win
Redo is the post-purchase bundle: returns, protection, and tracking after the sale. PDQ is the checkout depth play: the segmentation, shipping, and delivery moment where the most revenue is won or lost.
| Capability | PDQ | Redo |
|---|---|---|
| Primary focus | Checkout, shipping & delivery depth | Returns, shipping protection & post-purchase |
| Real-time shopper segmentation (1,600+ behavioral signals) | ||
| Dynamic delivery promises & live carrier rates in checkout | ||
| Checkout A/B testing without theme duplication or switchback | Limited | |
| Order management & fulfillment (OMS) | ||
| Returns & exchanges management | ||
| Shipping protection & package insurance | ||
| Post-purchase tracking & order status | ||
| Dedicated checkout optimization team | ||
| Free Revenue Recovery Audit in 3 business days |
Why high-volume brands choose PDQ
Results you can actually measure
Redo bundles many tools under one roof. PDQ does one thing relentlessly well: prove revenue lift on the checkout. Every change is A/B tested per segment with an ROI guarantee, so you see the dollars before you commit.
Support that shows up
A dedicated checkout team builds your tests, reads the data, and keeps finding lift, the hands-on partnership brands say they don't get elsewhere. No tickets, just specialists in the checkout with you.
Depth, not a bundle
Redo bolts a checkout onto a returns product. PDQ is five years purpose-built for it: 180+ proven strategies and 1,600+ signal real-time segmentation to win checkout, shipping, and delivery. You get what you pay for.
The checkout is where the money is
High-volume brands don't switch on a hunch. They run PDQ's segmented A/B tests and measure the lift.
“$1.4M. That was the revenue impact from just one test. It's insane not to try it.”

Bobby Missry
VP Digital, AS Beauty & Laura Geller