Your Checkout Intelligence Co-Pilot

Ask questions. Get answers. Drive revenue.

Ask in plain English. Get the metric, the why, and the next best action with AI that drives ROI.

Trusted by top ecom brands

Why MAXX Chat Exists

Traditional analytics makes you work too hard. Multiple dashboards. CSV exports. Waiting on answers while the business moves.

Meanwhile

Conversion drops get spotted late

Coupons leak margin silently

Segments underperform with no clear root cause

High-impact tests stay buried in the data

MAXX replaces all of that with a single question...

How it works

Ask anything in plain English

For example

“Why did conversion drop last week?”

“Which coupon drives the most checkout traffic, and what is its checkout conversion rate?”

“How many orders got free shipping below my free shipping threshold in the last 45 days, and why?”

“Compare my AOV, CVR, shipping revenue, and delivery speed to my industry.”

Find segments with meaningful volume and room for improvement, then recommend an A/B test.”

Get verified
answers you can trust

MAXX returns

Precise metrics with source transparency

Root-cause analysis with supporting data

Trend comparisons and segment breakouts

Industry benchmarking based on aggregated PDQ customer performance data

Act immediately

Every answer includes next steps, like a CRO agent

Recommended A/B tests and configurations

Segment-specific optimizations

Quantified expected impact

Ready to deploy through PDQ workflows

What Makes MAXX Chat Different

Built for checkout, not generic questions

MAXX is trained on checkout mechanics. Conversion stages, free shipping thresholds, delivery promises, coupon behavior, segmentation, and experiment outcomes.

Real benchmarks, not generic estimates

Benchmark against brands with similar profiles using aggregated PDQ performance data.

Transparent, provable logic

No black boxes. MAXX shows how it got there. Query lineage, sources, and calculations.

Strategy, not just answers

MAXX does not stop at insight. It recommends the next best test and the next best configuration change, tied to expected revenue or margin impact.

What You Can Do With MAXX Chat

Coupon performance analysis

Identify which discount codes drive or dilute conversion.

Shipping leakage detection

See where delivery options underperform vs other brands.

Segment opportunity ranking

Spot underperforming segments and size the upside.

Industry benchmarking

See where AOV, CVR, shipping revenue, or speed lag peers.

A/B test ideation

Generate test ideas based & prioritize by lift and effort.

A/B test design

Recommend variants, segments, and success metrics.

A/B test analysis

Explain why a test won or lost and detect false positives.

A/B test next steps

Recommend what to ship, iterate, roll back or try next.

Some example questions you can (and should!) ask

Which shipping methods should be hidden or reordered

Where delivery promises hurt conversion

Which ZIP codes need faster options

When to upsell speed vs subsidize cost

Whether free shipping thresholds are mispriced

Which checkout changes are safe to roll out globally

Which segments should never see discounts

Chat is just the beginning

MAXX is the brain behind our growing feature suite

A strategy library optimized for your store, built from what actually works.

Store-specific strategies, not generic playbooks
Ranked by impact and relevance
Grounded in real checkout & delivery outcomes
Continuously updated as performance changes

A scheduler inside MAXX Chat that keeps your insights fresh and top of mind.

Automatically refreshes key insights on a set cadence
Delivers updates straight to your inbox
Tracks what matters most to you, continuously
Eliminates manual checking and stale analysis

Sidekick

MAXX Chat

vs.

	Shopify’s Sidekick Sidekick	PDQ’s MAXX Chat Maxx Chat
Core Role	Operational assistant	Profit intelligence engine
Primary Focus Focus	Store management and navigation	Checkout and revenue optimization
Analytics Depth Analytics	Basic, surface-level	Deep checkout, coupon, and shipping analytics
Benchmarks	Generic estimates Real	PDQ customer benchmarks
Strategy	High-level suggestions	Store-specific A/B test strategies
Decision Support Support	Answers “how to” Answers	Answers “what to do next and why”
Outcome	Task efficiency	Measurable revenue and margin lift

Results That Matter

Results That Matter
Internal impact so far:

Internal impact so far:

CS analysis time reduced by 30–60%
Bug triage time cut from hours to minutes
90% adoption among internal teams

Enterprise-Grade Security

SOC 2 aligned infrastructure. Your data never trains models for other customers. Role-based access control, full audit logs, and complete data lineage. Every query is auditable. Every answer is explainable.

Get Started

Your Checkout Intelligence Co-Pilot

Why MAXX Chat Exists