The right net for every fish.
Your checkout casts one net, and loses buyers it doesn't fit. PDQ is the checkout that knows who it's talking to: it personalizes shipping, delivery promises, and offers for every customer, so none of them get away.
One net, three different fish
Your traffic isn't one shopper. It's dozens of them, each needing something different at checkout. A single, static flow can only fit one. The rest slip through the gaps.
The one where the gaps need to be just right
Show them the wrong shipping options or thresholds and they bounce. The net has to fit exactly: the right free-shipping bar and incentives, or they're gone.
The one that won't wait
Too tight, already gone. A slow, cluttered checkout loses them in seconds. They need the fastest path and a delivery promise they can trust on sight.
The one that spooks easily
Come in too fast and they're gone. They need reassurance: clear delivery dates, the right messaging, and an offer that earns the click instead of scaring it off.
What if you had the right net for every fish?
Reads 1,600+ signals on every shopper
Location, cart value, order history, delivery sensitivity, channel, and more. PDQ knows which fish it's talking to the moment they reach checkout, in real time.
Casts the right net for each one
Shipping options, delivery promises, thresholds, incentives, and messaging are personalized per segment, then A/B tested so the most profitable checkout wins.
So none of them get away
One static checkout loses the fish it doesn't fit. PDQ gives every customer the checkout most likely to convert them, lifting revenue without touching price.
The checkout that knows who it's talking to
When every shopper gets the checkout built for them, the revenue follows. Here's the lift PDQ has driven for high-volume DTC brands.
“$1.4M. That was the revenue impact from just one test. It's insane not to try it.”
Bobby Missry
VP Digital, AS Beauty & Laura Geller
How it works
1. Shoppers get
segmented
Using thousands of data points, our AI-first platform segments by:
Purchase history
Cart size or contents
Time: day, week, season
Delivery location
Big spenders & thrifty buyers
From any channel or campaign
And much, much, more...
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2. We test different checkoutsper segment
Discover what motivates each segment by A/B testing the checkout experience with AI-first testing
3. Dynamically offer every segment its most profitable checkout
Winning checkouts are applied to lift all the metrics that matter. Under-performing checkouts go back to the drawing board.
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