See what your competitors change in checkout, before your CAC dashboard does.
Shopwatch walks up to 5 competitor Shopify checkouts every morning and tells you what moved. Prices, promos, shipping thresholds, payment methods, upsells. Free.
Shopwatch/shopwatch competitor analysis for acme.comBottom line: You own the frictionless end. Cheapest jean in the set, only brand with zero shipping minimum.
Competitor A · Free over $125 · 20% signup offer · $109
Competitor B · Free over $99 · Standing popup · $129
Competitor C · Free over $150 · No promo · $198
Your competitors ship checkout changes every week.
You find out from your CAC report, three weeks late.
Shopwatch closes that gap to one morning.
See what you'd actually get
Anonymized real output. The numbers and structure are exactly what lands in your brief.
Baseline · first run
You own the frictionless end of this market. Cheapest jean, and the only brand with zero shipping minimum, while every rival forces a spend threshold.
The Perfect Jean (you)
- Shipping
- Free on all US orders, no minimum
- Offer
- 15% off for email signup, standing popup
- Price
- $79.99, cheapest in the set
Competitor A
- Shipping
- Free over $125, cart progress bar
- Offer
- 20% off first order, most aggressive
- Price
- $109
Competitor B
- Shipping
- Free over $99
- Offer
- Standing 10% popup, re-triggers
- Price
- $129
Competitor C
- Shipping
- Free over $150, highest bar
- Offer
- None, full-price positioning
- Price
- $198, most premium
What this means for you. Your rivals price the core jean below their own free-ship bar on purpose, so one pair never qualifies. That is a deliberate lever to force a second item. You are leaving it unused, while your no-math checkout stays your clearest reason a price-sensitive shopper finishes with you.
Daily brief · Wednesday
Competitor A retired its 20% signup offer and handed the homepage to a seasonal campaign. Everyone else held steady.
Dropped the 20% first-order popup and put a windowed seasonal collection in its place. No sitewide code fronted now, a margin play, not a volume play.
Competitor A. Free over $125 · seasonal campaign now live, no code
Competitor B. Free over $99 · standing 10% popup held
Competitor C. Free over $150 · no promo, flagship still $198
Competitor D. Free over $99 · monitored jean sold out, day 10
So what. With the category's most aggressive discounter off the code this week, your own promo faces less price competition. A clean window to push a full-margin offer.
Weekly deck · Friday
Shopwatch · weekly competitive brief
One rival is stacking sale on sale.
Week of June 27 – July 3, 2026
3
genuine moves this week
40%
deepest markdown, live vs your list
4
sale events in 17 days
0
shipping changes across 4 rivals
- 02Week at a glance
- 03Biggest moves that matter
- 04Where the field is heading
- 05Your move, Monday morning
A five-slide deck like this lands every Friday.
What you get
Morning brief
A short daily summary of what moved across your competitor set, in your inbox before your first meeting.
Friday trend deck
A weekly slide deck of what shifted across your set, ready to drop into your team's Monday planning.
The so what
Every finding comes with a plain-English interpretation, not just a diff. You get the move and what it means.
How Shopwatch works
Pick up to 5 competitors
Paste their store URLs. Setup takes about two minutes.
Shopwatch checks them every morning
It visits each storefront and walks the checkout like a shopper would. No logins, only public pages.
You get the report
A short brief each morning, a trend deck every Friday. It sharpens each week as history builds.
What we do
- Public storefront pages
- Cart to shipping walk
- Price, promo, shipping diffs
What we don't do
- No login required
- No admin or API access
- Never completes a purchase
- Never touches your store
The second skill grades your own checkout.
Shopwatch watches the competition. Checkout Auditor turns the lens on you. Drop in any Shopify store, yours or a rival's, and get a full breakdown with a grade in about three minutes, every part of the checkout scored against PDQ's 500+ merchant network.
- Walks the live checkout like a real customer, cart to shipping step.
- Every finding graded critical, warning, or win, with the revenue at stake.
- Shows what five different buyers should each see at checkout.
Checkout Auditor · acme.com
Guest checkout is buried behind a mandatory account step.
Why it matters. Forced account creation is one of the top drivers of checkout abandonment.
Recommended fix. Surface a guest option on the first checkout screen.
Free shipping threshold ($150) is 38% above category median.
Why it matters. A high bar pushes price-sensitive carts to abandon instead of adding more.
Recommended fix. Test a $99 threshold against the current one on a shopper segment.
Express payments (Shop Pay + Apple Pay) load above the fold.
Why it matters. One-tap wallets shorten the path to purchase for returning shoppers.
Recommended fix. Keep it. Extend the same wallet placement to the cart drawer.
Illustrative sample. Real audits include 40+ checks across shipping, thresholds, upsells, delivery promises, trust, and the five-buyer view.
Up and running in under two minutes
Download the .skill file
Grab both skills below. Each is a small file, no install wizard needed.
Add it to Claude
Open Claude Desktop, go to Settings → Skills → Add skill, and drop the file in.
Type the command
Type /shopwatch in any chat. First run asks for your brand and up to 5 competitors.
Don't use Claude? Book a 20-min walkthrough
Questions operators ask
No. Shopwatch only visits public storefront and checkout pages, the same pages any shopper sees. It never logs in, never touches an admin, never places an order.
You could, but you won't do it every day for 5 stores. Shopwatch does, and it tells you only what changed.
It behaves like a normal shopper visit. There is no fingerprint, no account, no purchase.
It runs inside your Claude Desktop. PDQ does not receive your competitor list or your reports.
Install Claude Desktop (free), or book a walkthrough and we will run it for you.
Yes, free. PDQ builds it because operators who care about checkout eventually talk to us about PDQ, the checkout platform. No obligation.
Once a day per competitor, plus a Friday roll-up. Runs on your Claude usage. A full daily sweep of 5 stores costs pennies.
Built by PDQ (PrettyDamnQuick), the checkout platform used by leading Shopify brands. We built Shopwatch because our customers kept asking one question: what are my competitors doing in checkout right now? Now you can just ask Claude.
